More ad spend. Less profit. Sound familiar?
Most agencies react to ACOS. We find out why it moved, fix the cause, and move your budget to where it grows sales and rank.
ACOS jumped 38% this week.Same budget, same bids. What happens next?
- Look firstRank on two main keywords slipped from page 1 to page 2.
- Find the causeA competitor cut their price, so the click-to-sale rate dropped.
- Fix the causeWin back top-of-search on the ranking campaigns and flag the price gap to you.
- Leave the rest aloneBids that are still profitable stay exactly where they are.
Rank recovers. Profit is protected.
- PanicCut every bid by 30% across the account.
- Lose visibilityImpressions fall, including on the keywords that sell.
- Lose rankFewer ad sales means organic rank slides too.
- RepeatSales drop. ACOS looks fine. Profit falls anyway.
ACOS "fixed". Business smaller.
Illustrative example. Tap the tabs to compare.
If any of this sounds like your account, you're in the right place.
ACOS keeps creeping up
Every month costs a bit more for the same sales, and nobody can explain why.
Spend is up, sales are flat
You're paying for more clicks, but revenue isn't moving with it.
Your rank is slipping
You used to own your main keywords. Now competitors sit above you.
You don't know what's profitable
You can see ACOS, but not which products and campaigns actually make you money.
Your reports say nothing
Pages of clicks and impressions, and no clear answer to "are we making more money?"
You've been burned before
An agency promised growth, cut bids across the board, and left you smaller.
Every one of these has a cause. Most agencies treat the symptom. We find the cause.
Find out what's causing yoursIs your ACOS actually profitable?
Your break-even ACOS is the most important number in your account, and most sellers have never worked it out. Enter one product's numbers and see in 10 seconds.
That's one product. In the free audit we work this out for your whole catalogue and show you exactly where money is leaking.
Get my free PPC auditCut the fat. Keep the muscle.
Cutting spend alone shrinks your business. So every account we manage runs on two tracks at once: recover the money you're wasting, and reinvest it where it grows sales and rank.
−Recover
Stop paying for sales that lose you money.
- Pause targets with high ACOS and no ranking value
- Block search terms that spend and never convert
- Set budgets by hour and day, so money runs when buyers do
- Rebuild campaigns that rank but bleed, instead of killing them
+Reinvest
Put the savings where they grow the business.
- Launch on the easiest keywords to win first, then move up
- Revive targets that used to sell and quietly died
- Push rank on the high-volume keywords your best products deserve
- Back your highest-margin products before anything else
The result: an account that gets leaner and bigger at the same time.
Your free PPC audit
Not a sales pitch dressed up as a report. A real look at your account, done by the person who would manage it.
- Wasted spend breakdownThe search terms and targets eating budget without selling.
- Profit by productWhich products deserve more budget, and which are quietly losing money.
- Keyword and rank opportunitiesThe keywords you can realistically win, and where you're losing ground.
- Campaign structure reviewWhat's set up well, what's working against you, and why.
- Your top 3 prioritiesNot a list of 40 things. The three changes that would make the biggest difference.
- A 30-minute walkthrough callWe go through it together and answer every question.
You keep the audit whether or not we work together. If the findings are useful, act on them yourself. No obligation, no follow-up spam.
Request your free audit
Takes about a minute. We'll reply within one business day with next steps.
Rather talk first? Book a 30-minute call instead.
How we read your account
Every analysis goes through the same four layers, in order. Recommendations only come at the end, never before.
Performance
Sales, spend, ACOS, click-through and conversion rates, against last week and the 4-week average.
What do the numbers show?
Efficiency
TACOS direction, organic versus ad sales, placements and cost per unit.
Why did they move?
Profitability
Break-even ACOS against actual, and net profit for every product that matters.
Are we actually making money?
Growth
Keyword rank movement, top-of-search share and new-to-brand customers.
Where is the next win?
Your first 14 days with us
No months of "learning the account". You see the first round of changes inside two weeks.
- Days 1–3
Deep analysis
Sales and profit by product, which products deserve investment, keyword research with your current ranks, and hour-by-hour trends.
- Days 4–10
Round 1 fixes
The obvious wins first: pause the bleeders, block wasted search terms, fix budgets and launch the first ranking campaigns.
- Days 10–14
Watch and plan
We monitor what Round 1 changed and prepare the deeper optimisation that needs more data.
- Day 15
Round 2 begins
Fine-tuning bids, expanding to the next keyword sets and testing new opportunities.
You'll always know what's happening, and why.
Short, honest reporting about money. Not 30 pages of charts.
Your weekly report
Every week, readable in five minutes
- The storyWhat happened this week, in plain words.
- The numbersThis week against last week, for the account and your top products.
- CampaignsWhat we changed and why.
- Next week's focusThe few moves we'll make next.
- Anything that dippedThe cause and the plan, before you have to ask.
- WinsRanking jumps and results worth celebrating.
We never make up numbers
If data is missing or unclear, we say so. You get the real picture, even when it's uncomfortable.
Bad news comes first, with a plan
Price pressure, a run of bad reviews, a conversion drop: you hear it from us before you notice it, with what it means and what we're doing.
Seven moves a week, at most
We focus on the few changes that matter and watch each one land. What works gets more budget. What doesn't gets cut.
You hear from us between reports
Ranking wins and progress updates during the week, so you're never left wondering if anyone is working on your account.
HamzaFounder, Profitera
A note from the founder
Most accounts I audit have the same problem. Good products, decent budgets, and money leaking out of campaigns nobody has really looked at. Bids cut in a panic. Ranking campaigns paused because ACOS looked scary. Reports full of clicks, and nothing about profit.
Profitera works differently. Before we change anything, we find out why the numbers moved. We focus on the handful of changes that actually matter. And every week we tell you the truth about your numbers, especially when it isn't good news.
When you work with us, you work with me. Not a junior who took over after the sales call.
If that's how you want your account run, start with the free audit. Even if we never work together, you'll know exactly where your ad spend is going.
Hamza
Are we a fit?
We'd rather tell you now than six months in.
We're a good fit if you
- Sell on Amazon and already spend on Sponsored Ads
- Care about profit, not just top-line sales
- Have watched ACOS creep up while sales stayed flat
- Want to launch or rank products properly
- Like straight answers and regular updates
We're probably not if you
- Want sales at any cost, even at a loss
- Expect overnight results on a brand new listing
- Need web design, social media or Google Ads
- Want an agency that only reports clicks and impressions
Questions sellers ask us
Something else on your mind? Ask it on the call. There's no such thing as a silly Amazon question.
Book a 30-minute callI've been burned by an agency before. Why would this be different?
Fair question, and a common one. Start with the free audit and judge us on it. You'll see exactly how we think about your account before you spend anything. If it doesn't show you something new, don't hire us.
Is the audit really free? What's the catch?
It's free, and there's no catch. The audit is how we show you what we can do. You keep it either way, and we won't chase you if you decide not to go ahead.
Who will actually manage my account?
Every account is led by Hamza, Profitera's founder. You won't be handed to a junior after the sales call, and you'll always know who is making the decisions.
What access do you need?
User access to your Amazon Ads console, and to Seller Central if we're looking at sales and profit. You add us as a user and choose the permissions. We never need your password, and you can remove our access at any time.
How soon will I see changes?
The first round of fixes is usually in place within 10 days. Some wins, like cutting wasted spend, show up fast. Others, like ranking a product higher, take weeks of steady work. We'll tell you which is which up front.
How much does it cost?
It depends on the size of your catalogue and your ad spend. We'll give you a clear price after the audit, once we know what your account actually needs.
Can you guarantee results?
No honest agency can guarantee results on Amazon, because competitors, prices and reviews all move. What we guarantee is the process: careful diagnosis, focused action, and honest reporting every week.
Which marketplaces do you work in?
We manage accounts in the US, the UK and across Europe. If you sell in another Amazon marketplace, ask us on the call.
Find out where your ad spend is leaking.
Get your free PPC audit. Even if we never work together, you'll know exactly what to fix first.